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Stupid things to annoy a graphic designer

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2012 Internet Statistics

There is so much happening on the Internet during a year that it’s impossible to capture it all in a blog post, but we’re going to give it a shot anyway. How many emails were sent during 2012? How many domains are there? What’s the most popular web browser? How many Internet users are there? These are some of the questions we’ll answer for you.

To bring you these answers, we’ve gone to the ends of the web – wherever that is – and back again, and compiled a list of truly fascinating facts about the year that was. Some of the numbers are snapshots taken during the year, others cover the entire period. Either way, they all contribute to giving us a better understanding of Internet in 2012. Enjoy!

Email

  • 2.2 billion – Number of email users worldwide.
  • 144 billion – Total email traffic per day worldwide.
  • 61% – Share of emails that were considered non-essential.
  • 4.3 billion – Number of email clients worldwide in 2012.
  • 35.6% – Usage share of the most popular email client, which was Mail for iOS.
  • 425 million – Number of active Gmail users globally, making it the leading email provider worldwide.
  • 68.8% – Percentage of all email traffic that was spam.
  • 50.76% – Percentage of all spam that was about pharmaceuticals, the top category of all spam.
  • 0.22% – Share of worldwide emails that comprised some form of phishing attack.

Web pages, websites, and web hosting

  • 634 million – Number of websites (December).
  • 51 million – Number of websites added during the year.
  • 43% – Share of the top 1 million websites that are hosted in the U.S.
  • 48% – Share of the the top 100 blogs that run WordPress.
  • 75% – Share of the top 10,000 websites that are served by open source software.
  • 87.8 million – Number of Tumblr blogs.
  • 17.8 billion – Number of page views for Tumblr.
  • 59.4 million – Number of WordPress sites around the world.
  • 3.5 billion – Number of webpages run by WordPress viewed each month.
  • 37 billion –  Number of pageviews for Reddit.com in 2012.
  • 35% – The average web page became this much larger during 2012.
  • 4% – The average web page became this much slower to load during 2012.
  • 191 million – Number of visitors to Google Sites, the number 1 web property in the U.S. in November.
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2011 Internet Statistics

So what happened with the Internet in 2011? How many email accounts were there in the world in 2011? How many websites? How much did the most expensive domain name cost? How many photos were hosted on Facebook? How many videos were viewed to YouTube?

We’ve got answers to these questions and many more. A veritable smorgasbord of numbers, statistics and data lies in front of you. Using a variety of sources we’ve compiled what we think are some of the more interesting numbers that describe the Internet in 2011.

Email

  • 3.146 billion – Number of email accounts worldwide.
  • 27.6% – Microsoft Outlook was the most popular email client.
  • 19% – Percentage of spam emails delivered to corporate email inboxes despite spam filters.
  • 112 – Number of emails sent and received per day by the average corporate user.
  • 71% – Percentage of worldwide email traffic that was spam (November 2011).
  • 360 million – Total number of Hotmail users (largest email service in the world).
  • $44.25 – The estimated return on $1 invested in email marketing in 2011.
  • 40 – Years since the first email was sent, in 1971.
  • 0.39% – Percentage of email that was malicious (November 2011).

Websites

  • 555 million – Number of websites (December 2011).
  • 300 million – Added websites in 2011.
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